How to Calculate the Salesforce Implementation Costs

  • Assim Gupta
  • Sep 5, 2023
  • 16 Min Read
How to Calculate the Salesforce Implementation Costs

Article posted by

Assim Gupta


Assim Gupta is the CEO and Founder of Closeloop, a cutting-edge software development firm that brings bold ideas to life. Assim is a strategic thinker who always asks “WHY are we doing this?” before rolling up his sleeves and digging in. He is data-driven and highly analytical, yet his passion is working with teams to build unexpected, creative solutions that catapult companies forward.

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Salesforce CRM is one of the world's premier Customer Relationship Management solutions, serving millions of users around the globe. Their database features advanced Cloud, Sales, and Marketing technologies as well as analytics and marketing services; businesses of various sizes from various industries rely on Salesforce for managing sales, finance marketing, customer service operations, and other processes related to managing business operations efficiently and successfully. According to their Customer Success division, administration and setup of Salesforce are intuitive processes with user-friendly KPIs available as proof.

Salesforce is a widely desired CRM tool. However, implementation can be complex, taking both time and resources. Before considering Salesforce as part of your sales management solution or CRM implementation plan, fully comprehend its cost. When considering which tools will enhance sales performance or customer service efficiency, the CRM implementation cost becomes crucial when looking at tools designed for sales management or marketing automation.

Over 150,000 companies around the globe utilize Salesforce. Their use has helped generate new revenues that have reached $1.56 trillion as of 2026. You must first identify an estimated cost for Salesforce implementation; prices typically range from $ 10,000 to $150,000, depending on project complexity. A practical implementation can increase customer revenue by up to 37% while strengthening relationships.

An in-house rollout may result in more significant costs due to potential issues and will not optimize workflows or expenses. Therefore, outsourcing CRM implementation to Salesforce experts may be better because they are better qualified to estimate licensing and installation fees and select an edition suitable to you. Furthermore, CRM consultants can estimate costs associated with purchasing, deploying, and adapting solutions while offering ongoing support services for further assistance and advice.

This article will outline the costs and benefits associated with Salesforce implementation company, pricing for core products, and factors influencing their prices. By learning all these essential details about implementation costs for Salesforce, you will quickly be up and running with smooth implementation.

Know Your Market Before Implementing Salesforce

Salesforce and its ecosystem deliver exceptional performance, positively impacting local economies and customer organizations.

By 2026, global customers will outnumber those served by Salesforce by six-fold. IDC forecasts that by then, Salesforce and its cloud services could boast a customer base worth $724 billion, up from just $308 billion today.

Future Market Insights projects that, by 2029, the global Salesforce market will experience compound annual growth at a 14.4% annual rate and reach $33.5 billion. According to reports by average Salesforce customers, 58% of project payback was documented within one year, and many factors impact Salesforce implementation cost.

Factors Affecting Salesforce Implementation Cost

The cost of Salesforce Implementation depends upon multiple variables:

Project Complexity

Implementation costs depend heavily upon the difficulty and duration of each project, with those needing extensive customizations, data migration, or integration taking more time and resources to implement than simpler systems.

Number of Users

Implementation expenses depend upon the number of users; larger organizations incur greater license and training expenses, leading to more significant implementation costs.

Customization Level

Customized application development or projects that demand extensive customization may incur more costs.

Data Quality

Implementation costs can also be affected by data quality. Poorly written or collected records could require extra resources to cleanse, migrate, and rectify.

Integration of Other Systems

Integration costs may also rise through integration. Integrating other systems like marketing automation or ERP requires additional time and resources.

User Adoption

Salesforce's success hinges heavily on user adoption, which will impact costs associated with projects requiring extensive user training or support services.

Geographic Location

Location can also affect costs associated with implementation teams and consultants; prices differ significantly by establishing groups who will implement Salesforce Solutions. For instance, living costs vary across a country, and typically, higher implementation fees are assessed in regions with more significant labor costs.

Cost of Implementing Salesforce Services

Costs associated with Salesforce can be broken into different categories.

Strategy and Consulting

One of the initial costs associated with Salesforce implementation strategy is hiring a consultant to map out a roadmap. A consulting firm will assist your business in understanding your requirements before devising a plan to deploy Salesforce; this process could last anywhere between several days to months, with costs between $5,000 to $20k, depending on the project's complexity.


Salesforce can be tailored to suit the business requirements and processes in reports, workflows, and fields - as well as custom applications or integration of other systems - that meet them. However, customization requires expertise, so customization costs are between $ 10K-20K for basic projects (adding reports/workflows/fields, etc.). Still, more complex services like creating applications from scratch or connecting other systems could exceed 50K dollars in expenses.

Depending on what functionality is missing from your standard Salesforce deployment, additional functions might require purchasing add-ons explicitly tailored to meet your requirements or hiring an implementation partner to design custom apps tailored to you. Prices typically range between $20 and $190 an hour, depending on how involved your custom app development project may be.

Data Migrating

Data migration can add significantly to the costs associated with Salesforce implementation or deployment. Data migration refers to moving information into Salesforce from other systems; the process may be complex and time-consuming; its prices range between $5,000 and $50K depending on data quality, migration complications, and complexity.

Implementation Consulting

Implementing Salesforce on your own can be achieved if you study crowdsourced content and help with documentation. Also, seek the advice of fellow Salesforce users who have successfully deployed. Having an implementation partner aid in managing and overseeing your deployment ensures your Salesforce build meets all organizational requirements for use.

Salesforce implementation partners offer assistance in all these areas:

  • Selecting an ideal platform.
  • Migrating data from your current CRM.
  • Training your staff on its use to maximize returns after launch.
  • Support with custom apps or integrations post-launch.

Depending on your budget, you can partner with full-service Salesforce agencies or small-scale consultants, charging between $85 to $145 an hour, depending on the services provided.

User Training

Salesforce adoption and implementation can only occur with user training. Users will take full advantage of Salesforce capabilities with proper instruction; Salesforce provides various learning options, including online training courses, in-person classes, and certification programs to meet this need. User training costs depend heavily on the number and level of users requiring instruction - businesses should expect to spend between $500 to $5,000 per user for training and certification expenses.

Support and Maintenance After Launch

After successfully implementing Salesforce, technical support may still be necessary to keep things running smoothly and quickly address or resolve any issues. Third-party providers offer reliable technical solutions while guiding sales teams with ongoing assistance and support.

Salesforce-powered teams can use on-demand training to increase win rates, reduce resolution times, and enhance customer service. Learning at the point of need is the fastest way to boost productivity; ongoing support and maintenance costs depend upon whether or not 24/7 assistance is required and range from $10,000 - $50,000 annually.

Pricing Details of Salesforce CRM Core Products

Discover the top Salesforce solutions and editions.

Sales Cloud

A cloud-based app has quickly gained popularity because it helps salespeople sell faster and smarter by providing customer-specific data, automating tasks for salespersons, and tracking interactions between company employees and clients.

Key Features:

Real-time visibility of team activities makes sales forecasting easier, simplifies personalization of salespeople's work, closes more deals faster, makes sound decisions, enables remote dashboard access, and makes remote dashboard updates possible.

Add-On Product Pricing:

- Einstein Conversation Insights: With Sales Cloud's additional conversation intelligence, you will help your organization sell smarter. Users pay $50/month.

- CPQ: Integrating this sales tool directly with your CRM enables you to sell more efficiently by automating and streamlining the quote-to-close process starting from $75 per user/month.

  • For starter offers, including email outreach tools starting at $25 for service tools starting with sales support tools & marketing automation features.
  • Professional Offer Comprehensive CRM Service to Any Size Team at $75
  • Enterprise Offer Fully customizable CRM Sales Starting At $150
  • Receive Unlimited Growth Offer At $300

Service Cloud

Service Cloud from Salesforce allows users to automate service processes and workflows efficiently while offering articles, experts, and chief topics that support customer service agents in providing quality one-to-one customer relationships through multiple devices and channels.

Key Features:

Cross-selling and Upselling Made Simple Automating and Customizing Processes Optimize Customer Self Service Increase Agent Productivity with Productivity Tools Real-Time Business Insights

Add-On Product Pricing:

- Field Services: Salesforce field services is an extension of Salesforce that provides a holistic view into workforce management, field service optimization, and scheduling tools - offering the potential to transform customer service by cutting cost while improving productivity - starting at $50 per user/month and can deliver transformational customer care experiences.

- Digital Engagement: For companies needing customer service solutions, Salesforce digital Engagement provides the ideal way for clients to stay in contact via web chats and messaging apps - as well as through social media channels - while costs start from $75/user/month.

- Service Cloud Einstein: Service Cloud Einstein is an advanced artificial intelligence (AI) platform with time-saving AI features to assist sales professionals in providing outstanding customer service, starting at $50/user/month.

  • For starter accounts (with email outreach tools starting from $25 and sales and service tools available immediately).
  • Professional offers CRM for teams of any size starting at only $75
  • Enterprise offers customizable CRM service at $150
  • Unlimited CRM Power is only $300

Marketing Cloud

Salesforce Marketing Cloud is an automated digital marketing platform capable of automating marketing efforts for social media channels like social networks and websites, SMS texting messages (SMS), mobile applications (apps), and emails. Users can interact with these systems using data-driven customer responses and GPT campaigns with greater personalization, allowing a unique customer experience.

Key Features:

While providing trusted customer data for customer engagement campaigns and automating campaign lifecycle processes with AI intelligence for marketing ROI enhancement, Marketing efforts are evaluated, measured, and assessed to provide personalized customer interactions.

Add-On Products Pricing

- Engagement in the Marketing Cloud: With this product, you can intelligently and automatically engage customers. Real-time journeys for customers can also be created as they travel along their customer's path with mobile and email engagement capabilities, increasing ROI with intelligent insights while decreasing costs through targeted advertising - its price starts from just $1250 (Pro plan) USD/month.

- Marketing Cloud intelligence: Maximize customer engagement using this Marketing Cloud product with its cost-cutting AI insights at just $ 3,000/month when paid annually.

- Account Engagement in Marketing Cloud: Align your marketing and sales teams efficiently for maximum growth with this product, allowing personalized outreach in service, sales, and marketing to convert prospects to customers efficiently. Cost starts from $1250/month when paid annually.

Commerce Cloud

Commerce Cloud from Salesforce, powered by AI+CRM+Data and reliable AI, enables customers to accelerate growth while enriching customer experiences. Sales are enhanced due to adapting at lower costs - users can increase business with AI-powered business growth strategies while personalizing customer journeys at touchpoints for touchless selling - don't wait any longer: Salesforce Commerce Cloud delivers commerce-rich features!

Key Features:

Unify customer experiences across channels. Convert customers on social media, mobile phone apps, and in-store. Streamline operations for improved business efficiency; deliver omnichannel order management that's flexible worldwide for dynamic shopping journeys and experiences - increasing sales and ROI.

Add-On Product Pricing:

- Order Management: With an order management system designed with customers in mind, Salesforce users can cut costs and accelerate growth at an unprecedented pace. Offering a single view across channels allows you to manage, modify, and fulfill orders quickly while streamlining fulfillment processes and simplifying order routing - costs start as little as $0.15/order!

- B2C eCommerce: When used correctly, B2C can increase profits while improving customer experiences. Headless APIs, templates, and composability will allow you to meet business requirements while taking advantage of automation quickly; costs start from as little as 1% of gross merchandise value.

- B2B Commerce: This platform helps users quickly increase sales and loyalty with minimal costs and effort, creating one of the most powerful platforms to personalize B2B customer experiences at scale - starting at only 1% of gross merchandise value! The Cloud provides different tools for additional support in creating unique B2B customer journey experiences (Community).

Experience(Community) Cloud 

Collaboration tools are included to connect customers, partners, and employees with experts, apps, and information they require for success. Create your own branded internal community that meets the unique needs of all your stakeholders; offer rich self-service experiences for customers; accelerate sales channels by direct links with distributors/resellers/distributors; as well as increase employee productivity/engagement by creating custom user groups explicitly tailored for employees and partners alike.

Key Features

Empower Your Employees, Increase Partner Sales, Connect With Customers, and build community.

Add-On Products Pricing

- Self-Service: Salesforce Experience Cloud (Community Cloud) provides customers with self-service anywhere and anytime. It is integrated into any business to reduce costs and prioritize complex problems quickly - helping the customer find answers themselves! This starts at $2/login (or $5 per member/month when billing annually).

- Partner Relationship Management: This Salesforce tool offers businesses an effective solution for managing partner relationships. Companies can work closely with partners on marketing and selling activities, track performance, and provide training and support - at just $10/login per month USD (billed annually).

- External Apps: Businesses using external applications can quickly create custom portals for dealers, brokers, and partners that integrate external systems and reveal data more rapidly - saving time and money for doing business faster. Pricing starts from $15/login/month USD or $35/member/month (billed annually).

The Three Fundamental Pricing Models Used by Salesforce Consultants

Hired experts and consultants like those provided by Salesforce Consulting Partners may prove advantageous if your implementation requirements are significant, providing strategic recommendations and full-scale implementation services. Selecting consultants who fit our requirements and budget will optimize costs throughout this implementation process.


A fixed-cost contract is a go-to when hiring a consulting partner, typically comprising an extensive discovery phase followed by the delivery of a State of Work that details deliverables, timeline, total costs, and any changes during development that might incur extra charges.

Monthly retainers

Contracts that provide additional support or assistance on an ongoing basis, like Salesforce Administrator maintenance/support services, are particularly popular with consulting partners or contractors; typically, they charge a set monthly fee that covers an agreed-upon number of billable hours each month.

Assuming you utilize all available billable hours during a month, you will typically be subject to a total monthly fee even if they go unused. Any hours exceeding billable time are charged per hour at that point, and it would be wise to negotiate discounts with contractors or partners at this stage.

Hourly Rate (Time and Materials)

Salesforce Contractors and Freelancers tend to work this way; you must pay them according to their hourly rate and number of hours worked. At any point in time, you may halt or restart a project as required.

Ways to Reduce Salesforce Implementation Costs

Salesforce can be costly. Investing in Salesforce may prove even more expensive for your organization without an effective strategy.

Create a plan that enables you to identify what solutions from Salesforce best meet your needs, then determine how best to deploy and launch them quickly and get going.

Consult an implementation partner about which Salesforce solution meets your requirements

Once you've purchased Salesforce licenses and are preparing to implement, an implementation partner may only be involved if your chosen solution addresses your problems adequately.

Salesforce partners can assist with integrating Salesforce effectively into your business and training your staff on its use, in addition to deployment, migration of your data migration, and ongoing education services.

Set a budget

Budgets shouldn't be rigid; instead, they should change as necessary. Still, having some ideas will help prevent unnecessary expenditure and focus on features with high returns on investment (ROI).

Budgets can be determined based on factors like license purchases and which Salesforce plan you invest in; you should also estimate a range for training and implementation services.

Guided adoption can be an excellent way to onboard sales reps quickly

Your sales team likely currently manages sales operations using another system; your team must learn to utilize Salesforce and all its features. Salesforce can help your company increase revenue by 300-500% while cutting IT expenses by 43% over four years.

So, how should your team approach short-term learning when your team is still getting acquainted? Incorporating Salesforce has many features for SDRs that they should quickly utilize; therefore, organizations should devise a CRM adoption strategy plan to promptly reduce this learning curve and onboard SDRs more rapidly into Salesforce's services.

Timeframe for Salesforce Implementation

Implementation can range anywhere from one day to multiple weeks, depending on the complexity and scale of your project, with complex data migration projects taking longer. Here are a few things you should keep an eye on during implementation:

Be Patient

While everyone prefers instant gratification, technology often changes exponentially and forces us to wait. Regular communication among your team members will keep everyone updated and avoid frustrations.

Make room for Delays

Make allowances for delays. It is wise to expect unanticipated problems, like IT downtime. Be ready for such eventualities by allocating extra time.

Understanding Restrictions

Implementation teams should feel free to complete tasks quickly and prioritize quality initiatives to save precious time catching up with lost time.

Feel Free to Ask Questions

Don't be intimidated into staying silent regarding any queries or concerns; ask open-ended, probing inquiries to gain greater clarity and insight from us and your provider. Always feel free to seek clarification if something doesn't quite make sense or to relay this feedback immediately when necessary.

Do not rush

Take your time with proper testing of new systems before making them live. Plan test sessions that cover bugs, performance issues, and any other potential snags before implementation.

Read all documents carefully

Contracts or legal policies with vague language could contain flaws initially undetected, particularly concerning intellectual property ownership issues. Avoid using vague and uncertain wording.

Communication, preparation, and foresight

Salesforce implementations don't need to be stressful experiences - when your new system launches and you see its results, all your hard work will pay off in spades.


When taken as a whole, using Salesforce as a Customer Relationship Management system offers far more significant benefits than its cost. Salesforce CRM stands alone as being customizable, flexible, and robust - find out for yourself by reaching out or calling Certified Salesforce Consultants now and see what Salesforce can bring your way.

Implementation costs depend upon numerous variables, including technology, support, and resources. Estimating individual customer costs may prove tricky due to factors like business size, the number of employees needing migration, and the level of customization required to match brand and processes, as all are important considerations when making this investment. All these components play a part.

Consider that Salesforce's Return on Investment can reach over 65% after only the first year, with implementation costs completely gone in year two and ROI increasing further. IDC reports on economic impact state that over four years, your return on Investment (ROI) should average 300-500%, with 43% IT costs decreasing and 26% emails reduced as part of your experience - so make sure you hire an expert Salesforce consultant when planning and implementing Salesforce!

Following this article's rough estimates for implementation costs, you can estimate overall implementation expenses. Actual implementation expenses depend upon your business goals and the issues you must solve.

An average Salesforce implementation costs less than $800,000. Although that figure might seem high for larger companies, most will see much smaller costs depending on business size and requirements - it might only require spending several thousand bucks! Contact Salesforce implementation experts now for more details and an expert strategy call to discover ways to lower installation expenses yet still utilize Salesforce effectively.

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Ultimate Guide to Build Profitable eCommerce Store With Shopify

To start an eCommerce business that becomes successful, the first step is to develop an enticin…

How to Start a Fintech Startup

Ultimate Guide on How to Start a Fintech Startup

Fintech or financial technology has become one of the most popular ideas for startups today. In…

Recruiting Software Development

Is Your Recruiting Software Ready for the Future of Work?

Recruiting software is a critical part of Human Resources Management (HRM). Basic functionality…

Top 5 Roles in Your Software Engineering Team

Are These 5 (Minimum) Roles On Your Engineering Team? They Should Be!

It can be very challenging and overwhelming to develop technology and software for a non-tech o…

Being Cheaper is Not a Competitive Advantage

Being Cheaper is Not a Competitive Advantage

As someone who attends dozens of startup pitches a month, “our product is cheaper” is a phrase …

Case Study: 6-Months in and Software Vendor Causes $160,000 Loss

Case Study: 6-Months in and Software Vendor Causes $160,000 Loss

PACEfunding’s Business Executive Is Shocked When The Vendor He Hired Fails To Deliver The Softw…

Control and Fear Aren't Your Company's Only Growth Problem

Control and Fear Aren't Your Company's Only Growth Problem

The Invisible Crushing Power of Software Why are companies afraid to partner with the vendors …

Software Bugs Risk $1.7 Trillion in Assets

Software Bugs Risk $1.7 Trillion in Assets

Painful Lawsuits: Huge Toll Taken on Executives at Uber, Equifax, St.Jude, and Provident Financ…

Startup Pitch Event, November 9th, 2017

Startup Pitch Event, November 9th, 2017

As my regular readers know, I frequently serve as a panelist in pitch events. Recently, I decid…

Startup Pitch Event, October 30th, 2017

Startup Pitch Event, October 30th, 2017

As my regular readers know, I frequently serve as a panelist in pitch events. Recently, I decid…

Startup Pitch Event, October 11TH, 2017

Startup Pitch Event, October 11TH, 2017

As my regular readers know, I frequently serve as a panelist in pitch events. Recently, I decid…

Startup Pitch Event September 26th, 2017

Startup Pitch Event September 26th, 2017

As my regular readers know, I frequently serve as a panelist in pitch events. Recently, I decid…

How Can MoviePass Be So Cheap?

How Can MoviePass Be So Cheap?

MoviePass caused major shifts in the movie industry when they lowered their monthly unlimited m…

User Experience is Key

User Experience is Key

There is nothing more tragic than a company with a great product that is hampered by poor user …

Investors Aren't Afraid of Smart Tech Outsourcing

Investors Aren't Afraid of Smart Tech Outsourcing

One of the most misunderstood fears entrepreneurs and startups have is that investors won’t inv…

Three Software Mistakes That Strangle Startups

Three Software Mistakes That Strangle Startups

I love meeting people who launch startups. Their energy and ambition inspire me. One of my life…